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As Luiz Carlos Trabuco Ascends Octavio de Lazari Junior Becomes The New President Of Banco Bradesco

Luiz Carlos Trabuco was the former President of Banco Bradesco. This is the second largest private bank and equity bank in Brazil. He was honored by the Isto É Dinheiro magazine in 2015 as the financial Entrepreneur of the Year. Luiz Carlos Trabuco became of the 100 most influential individuals in Brazil in 2009. In 2016 Forbes listed him as one of Brazils best CEO’s.

He attended São Paulo de Marilia and the Fundação School of Sociology and Politics. He earned a degree in Socio-Psychology. Luiz Carlos Trabuco Cappi was a bank clerk for two years, before moving to Sao Paulo in 1971, and was promoted to be the Director of Marketing.

Octavio de Lazari Junior has been announced as the new President of Banco Bradesco. He replaces Luiz Carlos Trabuco’s position on the Executive Board. This took effect at a general meeting on March 12th of 2018. In 2017 the net income for Bradesco increased to $19 billion. This was an 11 percent increase from 2017.

Lazari Junior was one of the individuals positioned to replace Luiz Carlos Trabuco. Lazari Junior gave up his dream to play professional football and has been working for the bank for 15 years. His father was one of the bank’s clients and helped his son gain employment. He took the required test and simply wanted to study, improve and work in different areas. He never dreamed he would one day become the President.


The succession process for Banco Bradesco started last October when Lázaro de Mello Brandão resigned. He was the chairman for the Board of Directors. This enabled Luiz Carlos Trabuco to become the collegiate President. He intends to provide continuity and renew Mr. Brandão’s legacy. He explained it took months to choose the new President. Lazari Junior had a lot of personal merits that were recognized by his companions and showed he deserved the honor. The bank believes he will uphold the renewal and continuity so important for the prominent international and national position of the bank.

Lazari Junior started working in the bank’s credit area towards the end of the 1990’s. He advanced to the position of Director and became responsible for the retail, small to medium business and corporate segments. He received a promotion in 2010 to the Director of the department. By 2012 he was the Chief Executive Officer. He was promoted to the Executive Director President and Vice President last year for the Bradesco Seguros Group.

Lazari Junior will continue in his role as Bradesco Seguros President. He attended Osasco’s Faculty of Economic and Administrative Sciences where his specialty was Marketing and Financial strategies. He also attended the Fundação Instituto de Administração, Fundação Getulio Vargas and Fundação Dom Cabral.

Bradesco Seguros made an announcement last week that 2017 closed with a revenue of $76.3 billion. This was an increase of 6.8 percent from 2016. This provided the company with a 26 percent market share. This was the highest market share of the last few years. The bankers showed optimism regarding the 2018 national economy. The reasons included a low interest rate, inflation, no increase to the rate of unemployment and a GDP between two and three percent.

Find more about Luiz Carlos Trabuco:,bradesco-anuncia-substituto-de-luiz-trabuco-na-presidencia-do-banco,70002178384

Luiz Carlos Trabuco Cappi, President Of Bradesco

Said to be the world’s oldest serving bank chairman, Lazaro de Mello Brandao, gave a statement saying he would soon step down from the position at Banco Bradesco SA after serving in this role for more than 25 years. His decision will trigger a new race in the grab for succession at the second biggest bank of Brazil based on market value.

Who Will Take Over?

While no one knows who will step into the new role, Luiz Carlos Trabuco Cappi, the chief executive officer for the bank, will assume the role of the bank chairman until March, which is when the lender will choose the new CEO for the bank. In 1943, the executive first began as a bank clerk at 16 years old. As time passed, he rose through the position to become only one of two chairmen that Bradesco has ever had. In addition, he became only one of the four CEOs for the company, which was a title held from 1981 to 1999. Based on data from Bloomberg, Lazaro de Mello Brandao can proudly say he’s the oldest of the banking leaders.

Why Did He Resign?

Brandao, the CEO of the company, said that he chose to step down from the company, and he plans to keep a firm grip on a few of the holding companies from Bradesco, which means he won’t step down from power entirely. However, reaching the age of 91, he wants to lower his number of responsibilities.

Read more: Aos 91 anos, Lázaro Brandão renuncia ao conselho de administração do Bradesco

How Brandao Helped the Company

As chairman of the board, Brandao nurtured a management culture where the most qualified for their position were promoted in the ranks of the company. They didn’t look as much outside for new talent, but it seemed to work. Even with Brandao’s plans to resign, Bradesco will likely keep the same course. In fact, experts speculate they will pick a new chairman from seven of the top-ranked executives at the firm. They do this because they hope the new CEO respects the immense talent Bradesco already has.

When Brandao made his announcement, shares dropped 1.2 percent. Nevertheless, they remain ahead 39 percent this year, and the stock will likely continue to buoy. Even after serving 75 years with the company, Brandao says he never felt a twinge of regret for staying dedicated to the company. In fact, he even plans to take the same desk he’s worked at for the last couple years with him. He even says that when he told his family about his decision to leave Bradesco, they told him, “Finally!”

Who are the possible candidates who could step up as the new CEO?

• Mauricio Machado de Minas
• Alexandre da Silva Gluher
• Domingos Figueiredo Abreu
• Marcelo de Araujo Noronha
• Josué Augusto Pancini
• Octavio de Lazari
• André Rodrigues Cano

As you can see, the new candidate will most likely step up from the internal candidates. Luiz Carlos Trabuco Cappi will hold the position of CEO until March. Bradesco has plans to unveil the new CEO of the company 30 days before the shareholder assembler, which will take place in March. Since March of 2009, Luiz Carlos Trabuco Cappi has held the position of Chief Executive Officer, and he has served as the Executive Vice President. He first started at Bradesco in 1969. Luiz Carlos Trabuco Cappi earned a post-graduate degree from the USP School of Sociology and Politics. Exactly what the future has in store is unclear, but Luiz Carlos Trabuco Cappi will act as a placeholder until the time comes for a new CEO to step into his new responsibility.

Search more about Luiz Carlos Trabuco Cappi:á-presidência-do-conselho-do-Bradesco.htm

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