There’s More to Makeup than Most People Realize
Makeup is a vital part of many people’s lives. It’s fair to say that around 50% of the population as a whole will use makeup on a fairly regular basis. And within that percentage, the vast majority will actually use it every day. But for such a popular product it’s often not examined in nearly the level of detail it deserves. People often forget that makeup doesn’t simply appear on a store shelf. It’s usually the end result of a vast amount of research and work.
When companies create a new brand of makeup it can be for quite a few different reasons. And it’s often worth investigating what those reasons might be. But one of the really remarkable things is when an individual creates a new brand. It’s often quite difficult to get into the underlying reason that existing companies decide to do anything. But when a person outside the industry decides to enter into it than there’s usually something important going on.
A good example of this can be found with the Lime Crime brand of makeup. Someone coming to it today might not realize how much of a story there is there. The brand, the company, and the woman behind it all say a lot about makeup. The creator of both the brand of makeup and the company is Doe Deere. Finding the backstory for some brands of makeup can be difficult or even impossible. But this is by no means the case for Doe Deere. She’s quite open about why she changed career paths in order to focus on cosmetics. The simple fact is that she loves makeup and wasn’t able to find any brands which fit her needs.
Doe Deere was trying to combine two different worlds. She came from a background in fashion and held herself up to those ideals. But she was also involved in the strenuous world of rock and roll. She simply couldn’t find any brands of makeup that could create the presentation she needed while also being able to endure the stressful conditions of on stage performance. She simply decided then and there to learn how to create her own brand of makeup. And since doing so it’s caught on with a multitude of women who also want a high quality makeup which can stand up to almost anything. And this also shows why it’s so important to look into the history of any given brand of makeup. By understanding why a brand came into being one can better understand what it’s capable of.